U.S. Based Designer, Jovanka, was in a long distance relationship with a man she met in Greece. To cope with distance they called each other all the time. Since they loved each other so much, neither of them ever wanted to hang up first..
... instead they started counting down to hang up saying "1, 2, 3, CIAO!"
Now married with kids, the phrase is symbolic of their love for each other and the thought of true love between lovers, families, and friends. In the spirit of 123 Ciao, all pieces are unisex, cozy, and designed for for cuddling and quality time.
Because 123 Ciao is Unisex, men's sizes run true and women should size down.